Gregory Goodell did not set out to start a clothing company. He spent years turning wrenches, solving problems, working in the trades, law enforcement and security, driving for Uber, and taking on automotive projects.
Laughing Stock grew from a love of garage culture, project cars, humor, creativity, and community. The name comes from a simple idea: people may laugh at your projects and your goals, and that is fine. Most worthwhile things start with someone believing before anyone else does.
The goal is bigger than selling shirts. It is to keep telling stories, make people smile, and build something that matters with the customers and community along the way.